TACACO soap [2017]

Brand identity
Client: TACACO Soap / 隆子石鹸

I was commissioned by TACACO, a personal care company, to create a design for its popular soap line. Employing a natural color scheme, I created a logo which reflects the natural ingredients used in the product. I used beige and light blue backgrounds to both capture the organic elements of the product and to convey its cool, menthol flavors. I further highlighted the all-natural imagery of the design by incorporating a leaf from the camellia plant, a plant which provides oils essential to TACACO soap. The end result is a product design that speaks to the quality and eco-friendly spirit of the product.